Thursday, September 15, 2011

That's An Excellent Question...

Stretch sends in the following story about a big Senate race coming up right here in Massachusetts:

Warren launching Senate bid Wednesday
Consumer advocate Elizabeth Warren will formally launch her U.S. Senate candidacy in Massachusetts Wednesday morning, her campaign confirmed to POLITICO Tuesday.

Warren has been testing the waters with a listening tour over the last month and will release a video shot last week to kick start her bid against freshman Republican Sen. Scott Brown.
If you really want a laugh, read the comments to the article. Scott Brown is, according to these dingbats, a far right-winger who only votes with big business. As opposed to all those big-hearted Democrats who only vote with... oh, yeah, big Labor. But that's not the question. What caught Stretch's attention was this line:
Stops will include a T stop in Boston and diners in Springfield and Worcester, according to a Democrat briefed on her plans.

"It'll all be earned media, showing her with regular people," said a Democrat close to the process.

"Earned media"? Anyone have any idea what that means? If I were a betting man, I'd wager that I have only a slightly lesser chance of flapping my arms and flying to the moon than getting a press pass to this event - even though I have only slightly less readership than the failing Boston Globe... I would imagine that it means only sycophantic lapdog leftist media (sorry for the redundancy) need apply.

One wonders if the media "earns" the right to attend the event based on the amount of fluff they've written about Ă˜bama...

That is all.

2 comments:

Bubblehead Les. said...

The problem with Warren is that she's so far Left she makes The Anointed One look like R.Lee Ermey.

lelnet said...

"Earned media" is a term of art meaning something like what "guerilla marketing" does in the commercial sector.

Basically "make yourself 'newsworthy' and rely on suck-up coverage you get for free, rather than buying airtime for ads".

Which is a bit of a farce, given how deeply the "news" media is in the Democrats' pocket. Not to mention that, even without media bias, this is what politicians _do_. Their willingness to do it persistently is the closest thing they have to a "work ethic". "The most dangerous place in $city is the spot between $local_politician and a reporter" is an old, old joke. It's not a new phenomenon, and doesn't need a new term. But it gets one anyway.

You might think of it as the "I don't CARE if you're the nominee from the only party that really _exists_ in your state in any meaningful way...if your opponent is outside Fenway Park shaking hands during the campaign and you're not, you're going to lose" rule.